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perception of value graphics

PRICE, VALUE, PERCEPTION

Price, Value, Perception Price is what you pay, Value is how you feel about the transaction and Perception is how the customer processes your company before they experience the price & value. Recently, I had

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80 - 20 rule illustration

ARE YOU AN 80/20 MANAGER?

The more I learn about business the more I realize the 80/20 rules come into play every day. The more I track and measure my clients the more I learn about how it works and

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Closeup of businessman and woman with jigsaw puzzle pieces in office

ARE YOU COMMUNICATING YOUR PURPOSE?

When I first started coaching I was completely baffled at how two people could spend time on the phone talking about problems and solutions and a plan of action only to find out later that

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