Testimonials

Sebastian Gaeta, owner of ArborMotion, in Ann Arbor, MI, started working with Chris Cotton and Auto Fix Auto Shop Coaching just after the pandemic and went from struggling with car count, gross profit, net profit and being able to pay employees to a thriving shop that’s making money with happy clients and well-paid employees.

Take a look at this testimonial from Mark Fuerbacher of Universal Imports to see how Chris Cotton and AutoFix Auto Shop Coaching’s approach made an immediate impact on their 40-year-old business. With a focus on accountability, productivity and efficiency, Universal Imports put together an amazing January that it looks to build upon this year!

Are you a shop owner that is missing out on important family time and enjoying life outside of the shop? Then you want to watch this. Hear what AutoFix Auto Shop Coaching has done for auto shop owner John Reeves regarding taking charge of his family time while still making huge gains in his auto repair shop!

Another Happy Client! Watch this video testimonial to learn about the unique way that we began working with the EPIC Auto Repair Shop Marketing Pro, Brian Walker.

Watch a video testimonial from EurAuto Shop owner Michael Gallini and wife Dawn in Plano, TX, to learn firsthand what AutoFix Auto Shop Coaching can do for your shop.

Mike B.

09/05/2024

5/5

What do you have to say about your experience with AutoFix?: Chris Cotton is the real deal. Our Euro shop was struggling with personnel, processes and profits. Chris took us through the changes needed step by step and challenged us to get better.

Working with AutoFix has helped our business and we are grateful for the services provided by Chris.

Thank you Chris!!

Ryan W.

03/06/2024

5/5

What do you have to say about your experience with AutoFix?: Our experience with AutoFix has been nothing short of excellent. Our coach, Mike, is very thorough and engaged. We have a great rapport and I feel like Mike takes pride in helping us achieve success. Mike brings so much industry knowledge and experience to the table. He is direct and honest about what is going on in the business and what needs to happen. We have broken multiple sales and profit records since we began. Mike absolutely crushed the expectations I had going in. I look forward to working with him for a long time to come.

John G.

11/16/2023

5/5

Brent is a great coach, understands the industry inside and out!

Carmen Z.

11/03/2023

5/5

We can’t say enough good things about AutoFix and our coach Brent! Their guidance and expertise have completely transformed our business operations, making it a more profitable and efficient venture. From the moment we engaged with their team, we were impressed with the depth of insight they provided, which allowed us to navigate the often complex world of staffing, payroll, and accountability with confidence.

One of the standout features of AutoFix is their comprehensive approach to helping businesses. They not only explained the intricacies of how to manage our staff but also provided valuable insights into what to expect from our employees. This knowledge has been invaluable in helping us make informed decisions and set realistic expectations.

Perhaps the most significant benefit we’ve experienced is in the realm of fair compensation. AutoFix guided us in structuring a payroll system that ensures our employees are compensated fairly, aligning with their skills and performance. This has not only enhanced our employees’ satisfaction and motivation but also resulted in increased productivity and reduced turnover.

And let’s not forget the return on investment (ROI) – it was spot on! AutoFix promised us results, and they delivered. Our bottom line has seen a noticeable improvement since implementing their strategies and recommendations. We couldn’t be happier with the outcome.

We wholeheartedly recommend AutoFix to any business looking to enhance its operations, staff management, and overall profitability. Their professionalism, knowledge, and commitment to delivering results are truly commendable. We are already planning to use their services again in the future because the value they bring is undeniable. Thank you, AutoFix and Brent, for being the game-changer we needed!

In summary, five stars aren’t enough to express our satisfaction and gratitude for AutoFix. They are simply outstanding, and we are excited about the continued growth and success they will help us achieve.    

Catherine N.

10/17/2023

5/5

Public Review: What do you have to say about your experience with AutoFix?: We LOVE working with Chris – he is a versatile, trustworthy, kind coach who helps us think through all of the facets of business ownership – employee coaching, leadership development, shop performance, staffing, etc. He is a thought partner for all of our questions, doubts and dreams. He is both responsive to our needs and thoughtful about proposing things we should focus on that we might not be aware of yet. Recently he’s started working with our shop manager on metrics to get much more mature and precise about optimizing shop performance. We are all learning a ton.

We found Chris during one of the most challenging periods of our journey as owners and we attribute a fair amount of the current stability of the business (and our sanity) to his mentorship, expertise and reassuring, calming spirit.

Jessica M.

06/29/2023

5/5

Public Review: What do you have to say about your experience with AutoFix?: Reaching out to Chris Cotton at AutoFix was the best decision we could have made for our business. Within the first few months of working with Chris, we experienced major improvements and we are currently on track to finish this year with the highest sales/profits since opening in 2007. His guidance is truly unmatched.

Tara Topel

09/15/2022

5/5

Thank you for hanging in there with me and for all of your guidance and support. September 28 will be one year since the first time I met with you. I am thankful for all you have done to help get us this far. It’s been a wild transition and process. Can’t imagine trying to do this without a Coaching team I trust and appreciate.

Enjoy the rest of your weekend!

Lauren Griffith

01/28/2022

5/5

Our journey began with a plan to build a new auto shop from the ground up. Chris’ wealth of experience and expertise was invaluable to us as he provided absolutely everything we needed to succeed. Chris’ plan was not just a standard out of the box formula to start a shop. Instead, he worked with us to develop a tailored plan specifically for our area and market and gave us the tools we needed to carry it out. Chris is a pleasure to work with, always available for consultation, immediately responsive and an excellent communicator. We would not hesitate to recommend Chris to anyone seeking the highest levels of success in the auto repair industry.

Thank you so much Lauren! It was truly a pleasure helping you create a plan to build your new shop successfully. Looking forward to watching your shop grow!

– AutoFix

Monty Brown

03/04/2021

5/5

We are thankful to have joined AutoFix! Not only are my numbers much better in 10 months, but our stress levels are down, morale & productivity are up, and I actually enjoy my shop again. Autofix and its member’s changed the way I look at my business.

Thank you so much Monty! Working with great Auto Repair Shop owners such as yourself is the reason why we do what we do and it’s great to know that all of our hard efforts are appreciated.

– AutoFix

Brent Lawyer

02/23/2021

5/5

AutoFix and Chris’s team provided eye-opening advice about how successful shops all over the country operate. As a small family-owned business for over 30 years, we were in a silo about how the shops outside of ours worked. We were always afraid that we couldn’t afford a business coach, but we found Autofix to be very affordable and paid for itself within days of starting.

Thank you so much Brent! We love hearing things like this and we love helping great auto repair shop owners like you! That’s why we roll out of bed every morning!

– AutoFix

Kevin and Keeley Shafer

02/19/2021

5/5

Chris and his team at AutoFix were a real godsend to our shop. We originally had been searching for someone to assist us with the Profit First program to implement with our books and AutoFix came through big time. For the first time in over 12 years of business, we actually have plans in place to set money aside for things like IRS, payroll, business emergencies, and some profit for ourselves too! The coaches at AutoFix are second to none. They helped us see that our pricing was not as competitive as it should be, and assisted us with creating parts price matrixes that have already made a huge difference in our sales numbers. They pointed us towards using Digital Vehicle Inspections and sure enough, the first RO we used with the DVI, went from a $39.99 oil change to an almost $550 ticket! Chris made a special courtesy trip to our shop driving several hours to see us and spend a good part of the day with us. It meant the world having one on one time with him as he shared his expertise with us and helped us customize plans for our shop. We would highly recommend AutoFix and its coaching services. It’s always wise to have strong accountability when it comes to your business and that is exactly what you’ll get with AutoFix. They are professional, courteous, and extremely knowledgeable. If you’re ready for greater shop growth and success, choose AutoFix. Specialized Truck and Auto Service – Humble, TX

Thank you both so very much! We love working with you and enjoy seeing your success story unfolding. Keep up the great work!

– AutoFix

Betsy Briggs

02/13/2021

5/5

I found this service to be very helpful to me.

Thank you so much! We love working with you!

– AutoFix

Jeff Kolter

10/22/2020

5/5

It was a eye opener to see what other service managers and fellow peers had to say about the way our shop operated and how the overall shop looked. It definitely opened my eyes up on procedures that needed to be implemented in our daily operating procedures. Having the opportunity to learn how to properly answer phones was amazing. The instructor Rena definitely can teach us all how to be more inquisitive and at the same time remaining professional on our conversations with clients. It was also nice to meet everyone in our PG3 group. I am looking forward to our event in 2021.

Thank you so much Jeff. It was a pleasure having you in the group. It’s also been a pleasure watching you learn and grow and we couldn’t be happier with your progress.

– AutoFix

Anonymous

10/19/2020

5/5

Just wanted to share my guys thought the event was great. Direct quote from both of them in separate conversations “much better than anything from ATI”

Thank you so much for the kind words. While we don’t wake up every morning and think about this or that company in our sights we do appreciate that our “everyday” meets and exceeds your expectations. As CEO the person I chase is me 5 years from now and when I get there I will be chasing me again 5 years from then and this is what I share with other team members. Make sure that YOU are your hero! Thank you again so much, this means the world to me.

– AutoFix

J.S.
7/27/2020
5/5

I wanted to let you know that we paid off a little under $20,000 in debt in the month of June. Plus we really liked the fact that we had our June sales tax dollars all set side and ready to go. We did not even sweat it this month.

Thank You so much! This is why we get out of bed in the morning! WE love being able to make a difference in the lives of our clients!

– AutoFix

West Coast Michael
7/2/2020
5/5

Thank you for the call. I wanted to let you know that it has been good talking with you during the hectic times since March. A voice of reason and hope. I know on my end I’ve been super all over the place since March and that can be frustrating on your end when it doesn’t look like progress is happening. I can see things settling down and look forward to shifting back into normal mode.

Thank you for the kind words Michael!

– AutoFix

Unknown

1/15/2020
5/5

Highly recommend this Auto Shop Profits class that Chris Cotton teaches to any type of business owner.

Unknown

1/15/2020
5/5

Chris is a subject matter expert on the process and I like that he is able to relate his experience as a former shop owner.

Unknown

1/15/2020
5/5

Chris was a great teacher and easy to understand. He was very helpful in answering questions. Every auto shop owner new and old should make this mandatory learning. This is extremely helpful.

Unknown

1/15/2020
5/5

It appears that Chris’ system will change how we all do business moving forward.

 
Kenny Wedow
1/15/2020
5/5

Chris and I have been teamed up for some time and he’s been great! A true partner so when he started talking about profit first I looked into it and downloaded the audio book (I am not a big book reader) well I could not stop listening to it. So with the help from Chris we came up with a plan And started getting everything set up. At first it was very hard to do but now several months later it is amazing and is helping me keep track of things that I never could before. I have it set up this way to start … Income account, then from there 25% goes to parts, 37% to payroll (whitch is a little high and I’m working on it) 4% to sales tax account, 1% to profit for now, 1% to debt repayment, and the rest goes into the Opex account, working with Chris made this easy to do and so far it’s been life changing for me and my company!

Thank you for the kind words Kenny! I love having you as a client and I’ve loved seeing how you’ve progressed.

– AutoFix

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