As a coach, business owner, and former multi-shop operator, I’ve seen it repeatedly—coached people always outperform those who go it alone. That’s a fact, and it’s one of the biggest reasons I’m passionate about coaching in the auto repair industry and beyond.
Now, before you start thinking this is just some sales pitch, let me break it down for you. Whether you’re a shop owner, service advisor, or technician, coaching offers something that can’t be ignored: an edge. Coaching is about accountability, perspective, and strategy, and when you commit to that process, you can go from good to great—and then from great to unstoppable.
Coaching is the Secret Sauce
Let’s be honest, running an auto shop (or any business, really) is tough. Between managing employees, keeping customers happy, and staying on top of financials, it’s easy to get overwhelmed. But here’s the thing: you don’t have to navigate it alone. Having a coach in your corner is like having a roadmap when everyone else is guessing. It’s about cutting through the noise and focusing on the things that matter most.
What’s the ROI of coaching? Well, just ask any of my clients who’ve doubled or even tripled their profits in a year. Coached businesses perform better because their leaders are more focused, their teams are more aligned, and their goals are crystal clear.
Accountability Changes the Game
Let’s talk accountability for a minute. You can have all the ambition in the world, but without someone holding you accountable, those big dreams can fall by the wayside. How often have you started a project or set a goal, only to see it fade because there was no follow-through? A coach is there to ensure you’re setting the right goals and achieving them.
Think about it like this: athletes have coaches, right? Even the best in the world—football, basketball, or motorsports—all have someone pushing them to be better, calling out their blind spots, and helping them fine-tune their performance. Why wouldn’t business owners, managers, and employees have the same?
Seeing the Forest and the Trees
Another massive advantage of coaching is perspective. When you’re deep in the day-to-day grind of running a shop, it’s easy to get caught up in the little things—chasing parts, handling complaints, and making payroll. Don’t get me wrong, all that stuff is essential, but it’s easy to lose sight of the big picture.
As a coach, I help you step back, see the whole landscape, and create a plan that drives long-term success. It’s about making sure your strategy is as sharp as your hustle.
Coaching is a Long-Term Investment
Here’s another truth: coaching isn’t a quick fix. It’s not about handing you a magic formula and sending you on your way. It’s a process. It takes time to see real change, but when that change happens, it’s sustainable. You’re not just learning to put out fires; you’re learning how to prevent them from sparking in the first place.
I’ve been in this industry long enough to know that the people who invest in themselves and their businesses through coaching aren’t just chasing short-term wins—they’re building something that lasts. Coached people consistently outperform because they’ve committed to that improvement process and don’t quit when it gets tricky.
Ready to Raise the Bar?
If you’re feeling stuck, overwhelmed, or just looking to sharpen your skills, it might be time to consider what coaching can do for you and your business. Coached people perform better—it’s that simple. It’s not about knowing all the answers; it’s about having someone help you ask the right questions and push you to achieve things you didn’t even know were possible.At AutoFix, we help you raise the bar, hit those Big, Hairy, Audacious Goals, and keep moving forward. Coaching is the way to get there, whether you’re looking to scale your business, increase profitability, or become a better leader. And remember, in this industry, the most dangerous place to be is standing still.
