Are You Putting Profit First in Your Business?


Chris Cotton utilizes the Profit First method of cash management. He is trained and certified by the Profit First Professionals organization to guide business owners and entrepreneurs in maximizing their profits.

AutoFix is one of the select few coaching firms, nationwide, that has achieved certification in Profit First. What does this mean for you? In addition to Chris’s coaching services, the Profit First method will guide you to greatly increase the profitability of your business. Of course, Chris will guide you through the business challenges you face, as you’d expect from any coach you hire. He will also address the most important factor for any business – maximizing your profits.

Working in the auto repair industry in the United States for the last couple of decades, Chris has come to understand the needs of auto repair shop owners. As an auto repair shop consultant, he can help you work to meet your goals, whatever they may be. He offers a holistic approach to auto repair shop coaching that is seldom found elsewhere. He doesn’t just care about your bottom line or having you do busy work or meet goals that are meaningless for you.

To-do lists that require you to change your behavior have proven to be extremely ineffective. Our process puts “behavioral guardrails” in place that allow you to achieve your objectives by NOT changing yourself. Give us a call, or fill out the contact form, for a profitability assessment and profit strategy guide. This service is completely free and by the end of our discussion you will be well equipped to boost your profits!


“Our business has been running into trouble since our takeover, and it has been very difficult to keep it profitable. We were alarmed and found Chris, let me tell you he is a blessing to this industry and treats the business like it’s his own. We are improving and getting on track in just a very short time after Chris has been applying his magic 🙂 Chris goes above & beyond to support in a very quick and diligent manner, he is straightforward, speaks out the reality and puts things into perspective. Another rescue to our business is his vast network in the automotive world, of which we are reaping the benefits in many ways. Having the ability to tap into his many years of experience, is priceless and we feel in much more comfort now that he is our go-to coach. Chris, we are really glad to have you and truly appreciate your commitment and dedication.” — Rakan K.


Skip to content