Welcome to AutoFix Auto Shop Coaching

Over 61 Million in ROI with an Average ROI of 9x

Empowering Auto Repair Shops to Thrive and Lead the Market

At AutoFix Auto Shop Coaching, we empower independent auto repair shops to thrive in today’s competitive market by offering expert, tailored coaching and consulting services. We understand the unique challenges and opportunities within the aftermarket auto repair industry and are dedicated to transforming good shops into great businesses.

With over $61 million in ROI generated for our clients and an average ROI of 9x in net profits, our focus is on sustainable growth, operational excellence, and profit maximization. We are committed to equipping shop owners and their teams with the tools, strategies, and confidence needed to succeed.

Are you ready to take your shop to the next level?

Our Comprehensive Approach to Success

At AutoFix, our coaching philosophy is grounded in a deep understanding of the auto repair industry. Our services are designed to deliver both immediate results and long-term success by focusing on every facet of your business:

Personalized Business Coaching:

We provide customized advice tailored to the specific needs of your shop. From operations and finances to marketing and customer service, our holistic approach ensures that you are covered on all fronts.

Operational Efficiency:

Discover strategies and tools that streamline your processes, reduce waste, and increase productivity. Our hands-on approach helps you identify areas for improvement and implement changes that drive results.

Financial Management:

Know your numbers and control your shop’s financial health. We guide you through managing cash flow, optimizing profit margins, and making data-driven decisions that fuel sustainable growth.

Employee Training and Development:

Elevate your team’s skills and boost service quality through targeted training programs. A well-trained team enhances customer satisfaction and drives repeat business.

Customer Acquisition:

Stand out in your market with effective strategies to attract new customers and retain loyal ones. We help you build a powerful brand presence that drives growth and success.

Build Confidence, Achieve Peace of Mind, and Take Pride in Your Business

Our coaching provides not just functional benefits but emotional and self-expressive ones as well. Feel confident in managing your shop, enjoy peace of mind knowing your business is on solid ground, and take pride in becoming a respected leader in your community.

Tune into Chris Cotton's Weekly Blitz

“Our experience with AutoFix has been nothing short of excellent. Our coach, Mike, is very thorough and engaged. We have a great rapport and I feel like Mike takes pride in helping us achieve success. Mike brings so much industry knowledge and experience to the table. He is direct and honest about what is going on in the business and what needs to happen. We have broken multiple sales and profit records since we began. Mike absolutely crushed the expectations I had going in. I look forward to working with him for a long time to come.”

– Ryan W.

Why Choose AutoFix Auto Shop Coaching?

Expert Guidance from Real-World Experience

Our coaching is rooted in genuine, hands-on experience in the auto repair industry. We don’t offer generic advice. Our coaches are all current shop owners, so the real-world advice is both relevant and current.

A Complete Coaching Approach

We take a comprehensive view of your business, covering every element essential to growth—financial management, operational efficiency, team development, marketing, and customer service. This tailored, relationship-based approach ensures solutions that are specifically designed to maximize your success.

Community and Relationship Building

When you partner with AutoFix, you’re joining a community of like-minded professionals. We emphasize building relationships that foster collaboration, mutual support, and knowledge sharing, creating a network where shop owners grow together.

Embracing Technology and Innovation

AutoFix is forward-thinking, leveraging the latest industry trends and technological advances to keep your business competitive. We prepare you not just for the challenges of today but for the opportunities of tomorrow.

Commitment to Sustainable Growth and Ethical Business Practices

We focus on sustainable growth through ethical practices that build your shop’s reputation and profitability. Our commitment to integrity, quality, and sustainability means we help you achieve success without compromising your values.

ASTE 2022 Class

Transform Your Shop in 90 Days with the AutoFix Challenge

Ready to see immediate results? Join our exclusive 90-day challenge, a structured program designed to enhance your operations, improve financial management, and elevate customer service. Experience the immediate impact of our coaching and set your shop on the path to success.

We’ve Been Featured In:

“Chris has built confidence and helped us utilize all the tools available to optimize our customer service and selling techniques.”

– Bruce J.

“Brent is a great coach, understands the industry inside and out!”

– John G.

Our Commitment to You

At AutoFix Auto Shop Coaching, we pledge to:

Listen, understand, and support you every step of the way.

Provide personalized, judgment-free guidance tailored to your needs.

Encourage innovation and continuous improvement in all areas of your business.

Help you build a thriving, sustainable business that aligns with your values.

Start Your Journey to Success Today

Become Part of the AutoFix Community

Join a network of ambitious, like-minded shop owners. Take control of your business, achieve your goals, and enjoy the satisfaction that comes with leading your market. Let’s grow together.